Vivekanda Nilayam, a successful Non-Governmental Organisation (NGO) started by the late P S Chidambaram and now his son C Muruganandam have gained the confidence of the people of the hamlet of Sethubhava Chatiram near Pattukottai town of Southern Tamil Nadu. The initially reluctant people have been converted to the cause of microinsurance and are benefiting from it.

Life Insurance Corporation of India (LIC) is aiming to increase its micro-insurance business three-fold by selling over 40 lakh policies in the current fiscal. Media reports, quoting Mr Vinay Kumar Sinha, LIC Zonal Manager (North,)  said ‘‘We aim to sell about 42 lakh policies to the financially weaker sections of society during the current fiscal [...]