General Insurance Agency: Ensure Your Health and Wealth!
By Administrator | December 12th, 2010 | Category: Business Strategy | No Comments »Life insurance and General insurance are two very different businesses. Yet, the two are tied together
permanently in the minds of the customer! For this very reason insurance agents should sell both Life
and General insurance, says K Nitya Kalyani. Even for sound business reasons, they should pay equal
attention to both as a matter of Business Strategy, in order to grow their agency practice, in order to
widen their client base and retain their clients and in order to serve the clients needs better.
