Stories in “Community Buzz”

Keep off the Toxic Money-Grubbers!

Investors need to watch out for those intent on making a fast buck in the market. Like those who use dangerous chemicals to ripen mangoes, greedy elements can poison the entire system, warns
Mr K S Sashikumar.


Get Your Share of Wealth!

The recent see-saws on world stock exchanges may have given you some idea of how fortunes change in the blink of an eye. Our experts at Team FirstStep Solutions offer insights on how to play the share market. But, of course, first things first…. .


Agents of Change


You, not the product, make the difference The Power of Now!

With better attention to what you are doing at this very moment, you can dramatically change what you want to get (or be) in the future. Pick up some highly effective mental ‘mannerisms’ from
Mr R Gopinath to do just that!


This, I have Learnt!


Why Buyers Buy Creating the Right Scenario

Language apart, presenting a new product often takes some deft rhetorical foreplay. It’s less about the product than about the realities of the customers actual requirement. This month Mr R. Gopinath tells you how to go about presenting pension plans.


Keys to Success


Common mistakes investors make – 2 Variety: Spice of Investment

What is an irresistible asset class for one client, may be boring for another! So it is wise to stick to the good, old-fashioned maxim of don’t-put-all-eggs-in-one-basket. In fact, it rings truer in today’s turbulent world of investments, says Mr K S Sashikumar in the second and final part of his article.


Why Buyers Buy Lead by Example!

Communciation with your client in these times of short attention spans needs to be as ‘demonstrative’ as it is to-the-point. Using the right metaphors and examples can pull off the trick, says Mr R Gopinath.


‘How Are You Different?’

All it took for this LIC agent to redifne himself as a professional was this question that a prospect flung at him. It stunned him, but set off a long process of learning about the professsion and, equally important, about his own potential, says K Nitya Kalyani.


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